Positioning

Logo

Color

Typography

Positioning Statement

A dynamic think-tank that explores investing beyond the hotel room

Logos

COLOR:
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WHITE
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Swatches

Primary Colors

Pink

RGB:  231 30 108
CMYK: 0 79 48 9
Hex: #E71E6C

Orange

RGB: 240 145 0
CMYK: 0 37 94 6
Hex: #F09100

Secondary Colors

Blue

RGB: 0 61 102
CMYK: 40 16 0 60
Hex: #003D66

Coral

RGB: 255 90 90
CMYK: 0 65 65 0
Hex: #FF5A5A

Gray

RGB: 71 74 94
CMYK: 9 8 0 63
Hex: #474A5E

Gradient

Pink Orange

Typography

Aa

Primary Font

Raleway

This is a free Google font that can be downloaded and added to any computer

Aa

Office Font

Calibri

Used for email signatures, and office products.

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